Lelli is almost near opening! Hopefully in the next week or so!
The benefits about visiting Lelli at this point in time is that there is no clothing in it yet! (Or at least there wasn't...) LEA is very involved in the tenant improvements of Lelli Shop. It is located in those outdoor-styled shopping complexes, so rather than remodeling the exterior building, they improved upon the interior design.
The first time I visited Lelli Shop was back in early February. Within these last 2 months, so much change has occurred!
Lelli back in Feb.
I would post recent completed pictures of Lelli, but I don't have any... which means you'll just have to go down to Lelli to experience and see the shop yourself!!
Otherwise... you can visualize with my written descriptions! (Of course if you can visit Lelli, you definitely should!)
Lelli Shop gives off a contemporary vibe. Contemporary, yet warm. Lindsey, Lelli Shop Owner, really wanted to have a great balance between having a shop that is classy, but still very welcoming (not intimidating).
The walls, floors, and furniture in Lelli are all of light neutral colors: white marble, light grey/brown wood, white walls, grey hanging racks. The ultimate look is very classy, very clean. But what is the factor that will make this shop welcoming? The lighting!
Lelli has a contemporary chandelier with multiple bulbs, as well as other 'stage lights' (they look light stage spotlights), soffit* lights, and shelf lights (light bars installed inside the actual wooden shelf).
*soffits are basically the extruded portions walls you may see in a room, and hold all of the mechanical/electrical/plumbing...etc. necessary for functioning buildings
All of the lighting in Lelli are mixed between your regular white lights, or warmer yellower lights. Lindsey described to me all of the thought put into deciding each temperature for each lighting bulb. There was a necessary balance to be determined between having a welcoming feel for customers, but also maintaining accurate 'clean' lighting to reflect the colors of the clothing merchandise.
Going back to how architectural elements impact the public: this is one example. Lighting, material, and color are essential in attracting crowds and potential consumers. Having the contemporary feel allows the shop to express their quality in clothing, but the warm lighting, and warm light grey/brown wood flooring allows the shop to be welcoming in the sense that potential consumers won't be too intimidated to come inside.
Definitely keep a look out for Lelli Shop! It'll be opening very soon, so if not to check out its architectural elements, come check out its clothing!!~
Hi Victoria! It's so interesting how lighting can play such a large role in mood and overall appeal. Based on what you've seen, for boutiques and similar shops it is better to have natural or artificial light?
ReplyDeleteI believe natural light is definitely a plus! But also completely determinant on the kind of atmosphere you are trying to aim for.. :)
DeleteAre the types of lights chosen more to accent the merchandise, or to create the welcoming feeling?
ReplyDeleteBoth! It's all about balance! Too much of the yellow warm light will affect the actual coloring of the clothing (when viewing it) (you don't really see what you will buy), but too much of the white light will give off a colder, detached feel, that is not part of this individual boutique's philosophy. So... it all depends on which feel the owner would like to display! Personal preference for consumer behavior.
Delete